Tensor - Launch Film

When the world shifts

Tensor is the world’s first personal Robocar, ushering in the era of AI defined vehicles. This isn't a car as we know it. It's an embodied personal agent that moves you. It’s time to Own Your Autonomy.

For this historical moment, we created a hybrid film using 85% AI 15% Lifestyle creating a parallel between world's most iconic breakthroughs in history and Tensor, the car that's leading the automobile industry and shifting the world's perspective when it comes to self-driving vehicles.

Role: ACD
Project: Launch Film
What I did: Support on concepting & Visual Direction
Agency: Monks